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A note about our KNBC post

A note about our KNBC post
Photo by trint, shared via Flickr.
We rarely point out cases like the one we jumped on yesterday, and I promise we rarely will. We don't like to complain, unless we think our complaint is informative. I wanted to mention a couple of things as a follow-up.

First, we have now seen the report from KNBC and Janet's husband, John, did in fact state in the interview that it was the first KNBC report that clued them in to the issue. Now, we know that isn't true, at least for his wife, Janet, based both on her blog and on statements she has made to us. But that was never our point. Our argument was that KNBC, which has clearly been following our story and TV-ifying it for their audience, is being a bad public citizen by not acknowledging debts to anyone else, not just us. We found their quote suspicious, and although it has proven to be an actual quote, it doesn't change our basic argument.

We also didn't ever get into just how bad most of their own reporting is on issues like this, full of the very insinuations and bite-free bark the MSM is always blaming on bloggers. Presenting our stories the way these particular reporters do would require the use of frequent emoticons to undermine the words we were saying, because what we really wanted to say would not square with the facts as they are currently known. (Raises eyebrows.) Watch and see. Some interesting stuff going on in that previous post's comments, too.

Most importantly, I want to say that it was never our intention to criticize Janet Kunze, let alone her husband. She has been very proactive on this issue as well as very conscientious about crediting others for their work in moving the conversation forward, including us. She was among the first to contact us to suggest that we investigate the issue. As for her husband, we have no beef with him either. People say all kinds of things when they're in front of the camera, we have no way of knowing what he was responding to when he made the statement, and frankly, we don't really consider individual consumers to have that great a responsibility to accurately source where they got information, if asked. If you have been interacting with Janet's family regarding this, you should probably cut it out. None of this issue would have unfolded as rapidly as it has if it weren't for her.

In summary, our worst nightmare would be for an issue like this to gain more prominence than the actual reporting we're doing on this issue, including what we just published today. Coming soon to a TV news desk near you.
Categories: behind the blogs
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3 Comments
1. tm [11/14/08]

This is a cautionary tale for any blogger who gets that call from a TV station to publicize their story.  On TV!  Watched by, um, millions?

Of all of the MSM mediums, TV is by far the worst, in terms of self-promotion and downright fakery.  The editing process is a very powerful one, and the Kunzes could have been edited to look like anything the editorial staff at the TV station wanted them to look like, and have them say whatever the producers want them to say.

To be fair, there’s at least one example where a blogger wasn’t just mere modeling clay in the editing room.

If you want to deal with a broadcast news outlet here in Los Angeles, go to public radio, which actually pulls in more listeners than competing commercial radio news stations.  At the very least, stay away from Los Angeles TV stations.  The “journalists” that work there are just looking for the next on-camera step in their careers (see: Keith Olbermann).  All you are to them is another chance to audition for a better job.

2. Jeremiah [11/14/08]

I’m not sure I ever caught the video, but we are huge admirers of what Debbie Dubrow did with that story - she handled it very logically, systematically, and persistently, and companies basically rely on bloggers to fail on at least one of those counts, which usually results in a story falling apart.

3. Debbie Dubrow [11/16/08]

Thanks so much for the kind words. 

I think it varies a lot from station to station.  San Diego’s ABC station did a very balanced job reporting my story (though they did not mention DeliciousBaby on air), but I was unhappy with misleading coverage from our local Seattle station.

Still, Jeremiah, I’m with you… just keep knocking the ball out of the park.  Viewers of MSM might not know that you’re the original source, but you have done a great job of covering this issue & the influentials know where the source lies. 

The fact is that the TV news coverage brings greater awareness than we bloggers can on our own.  That awareness helps parents make better choices & it puts greater pressure on companies to “do the right thing.” The end goal for me is to to get the problem fixed, and I can’t do that without the help of MSM.  I don’t like the warts, but I’m not about to let them stand in my way.

go, go, go…

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